I posted before about (American) football and its impact on site traffic. Now let’s take a look at what kind of impact what the rest of the world considers to be real football has:
This is UK site traffic during the Euro 2016 second round game between England and Wales. The super-awesome thing about this: the UEFA site has a mi
nute-by-minute recap, so you can actually align the timing of the 3 goals scored in the game with the sharp dips in site traffic. Go ahead - try it out!